I think that when a company can show it's humor in it's advertisings, as well as make light of a serious topic without going too far, can really make a difference in their marketing and their relationships with their consumers.
One commercial that I happen to love because I think it is absolutely hysterical is the Jack Links beef jerky commercials involving Sasquatch. I especially think this one has a great impact on it's audience because it is so funny and inappropriate. I don't want to ruin it, but watch the commercial all the way to the end:
What are your thoughts on the effectiveness of this commercial?
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