I loved those April Fool's Ad's Melissa posted, I thought they were both clever as well as humorous. I think it can be hard to determine whether or not these type of advertisements are actually beneficial to a product or service, or not.
When I initially think of it I would like to say that these commercials do not seem to be too beneficial considering they not not really specify on what the actual product they are trying to sell does. The advertisements do not properly focus on the uses and benefits of the product or service being promoted.
On the other hand however I would say that yes, it can also be a very beneficial way of advertising a product or service too. The commercials are interesting therefore they immediately draw in the attention of potential consumers. Also the commercials are different and unlike normal product commercials on television, thus casing it to stand out in the consumers mind.
I think overall this is a very positive way for a company to promote it's products or services because it is different. It is not as if they are performing these advertisements all the time like this, it is just a seasonal or temporary ad.
I know there are still advertisements that I think of today where a product or service being promoted in an advertisements was barely present in the actual add, however I can still tall you what happened in that exact commercial, as well as what the commercial was for. Can you think of any advertisements like this, where the idea of the advertisement was so far fetch from the actual product, you could not help but never forget about it?
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